Case Study: Connecting Shopify Commerce to Personalized Lab Results

Our expertise. Your experts.

Minion partnered with Kleer Blue Water to connect commerce, physical kit fulfillment, laboratory processing, and customer reporting. Shopify powers the storefront while custom applications guide customers, staff, and laboratory technicians through each stage of the testing journey.

See what else we can do for you

Every business brings a different set of operational requirements. Whether you are migrating to Shopify, redesigning your storefront, or building custom applications, our team creates an approach around the way your business actually works.

A child rinsing broccoli under a kitchen faucet with an adult nearby

Visit Kleer Blue Water

Kleer Blue Water offers at-home water testing for city and well water systems. Minion built the Shopify storefront and custom application ecosystem that moves each order from product selection through kit registration, return shipping, laboratory processing, and personalized digital results.

The Challenge

At-home water testing spans several connected stages. Customers need to choose the right kit, complete a purchase, register a sample, provide collection information, return the kit, follow its progress, and interpret a detailed laboratory report.

Kleer Blue Water also needed its commerce, fulfillment, laboratory, and reporting systems to exchange accurate information. Its internal team and laboratory partners required practical tools for managing kits, analytes, result files, shipping activity, and customer notifications.

Our Solution

Minion translated the operating model into four connected surfaces: a Shopify storefront, a customer portal, a laboratory portal, and an administrative application inside Shopify. Each surface gives its audience a clear set of actions while sharing the data required to move a kit through the full testing lifecycle.

Guided Commerce: Custom home, collection, product, educational, and FAQ pages support six launch kits for city and well water testing. A guided quiz helps customers narrow their options.
Customer Portal: Customers can register kits, submit required sample information, review orders, follow testing progress, and access support.
Shipping and Return Workflows: Custom integrations surface tracking information, return QR codes, kit status, and lifecycle notifications at the appropriate stages.
Personalized Results: Category-based navigation, analyte cards, reference comparisons, complete results, and downloadable reports make laboratory data easier to review.
Water Quality Assistant: A report-aware assistant helps customers explore their results using clear language and defined content guardrails.
Laboratory Operations: Authorized technicians can review incoming kits and upload result files that connect to the correct customer through the Kit ID.
Administrative Tools: Kleer Blue Water staff can manage laboratories, analytes, mappings, integration settings, and kit activity from a custom Shopify application.
Launch Readiness: Transactional communication, accessibility reviews, mobile and browser QA, automated end-to-end testing, structured data, and search configuration supported the public launch.

The Results

A public Shopify launch with six test-kit SKUs across city and well water programs
One connected customer journey from product discovery through personalized result review
Dedicated operational experiences for customers, Kleer Blue Water staff, and laboratory technicians
A reusable foundation for additional kits, analytes, laboratories, content, and customer services

Why This Matters

The finished platform keeps commercial, physical, and data workflows connected. Customers have a clear path from selecting a kit to reviewing their results. Laboratory partners have a dedicated workflow for processing tests. Kleer Blue Water can manage the operational data connecting both sides of the experience.

For brands with complex service journeys, Shopify can serve as a dependable commerce foundation when the systems around it are designed around real operational needs.

Complex customer journeys need systems that keep every step connected.

Kleer Blue Water brought ecommerce, physical products, fulfillment, laboratory data, and customer education into a single service journey.

Minion designed the storefront and the operational systems behind it so every audience has a clear place to act and every stage remains connected.

If your Shopify project extends beyond the storefront, let’s talk. Minion builds the applications, integrations, and workflows required to support the full customer experience.

Let's get to work.

Get in touch and we'll help you grow.

Fill out my online form.

By submitting this form, you consent to receive marketing communications from Minion via phone, email, or other contact methods provided. You understand that you may opt out of these communications at any time by following the unsubscribe instructions in our emails or by contacting us directly. Your information will be handled in accordance with our Privacy Policy.

800+ Clients

We work hard to make the complicated simple. Providing our clients with the tools they need to grow their business.

“ Working with Minion for the Gravity Blankets website redesign was a great experience overall. From day 1, they understood our pain points with our current site and what we wanted to achieve with our new site. They used this input and their expertise to build a design that achieved these from Day 1. We barely had any edits on the design as result. Throughout the process, the team was very quick to implement the content and any tweaks we had along the way. Their system for flagging these tasks also kept things very organized. We would get updates as items were completed so it saved us from reaching out for status updates. ”

Gravity Blankets

“ Minion was a pleasure to work with throughout our website building process. We had a clear vision going into this project and Minion's deliverable exceeded our expectations. The team at Minion were diligent in processing our requests and very helpful throughout the entire process. They were able to build us a visually engaging site that delivers a great user experience. Minion's communication throughout it all was reliable and consistent. They answered any questions or concerns we had, were able to talk us through any issues, and recommended add-on apps to enhance our user experience. Overall, I would recommend Minion to anyone who is looking for a custom site. ”

Sporting KC

“ The team at Minion were fantastic and really efficient at realising our designs. It was a complex site with 20 years of features and nuances that were being migrated to new platform and design, and Minion handled the build like seasoned experts. The build was faithful to the design and brand quality, fixes and updates were made quickly and even through a pandemic, they were responsive to our questions and actions. We'll be happily working with them again in the future. ”

Elusionist

“ Minion has been a good partner throughout a lengthy multi-site project! They know their stuff, and have taken the time to get to know our stuff (Triple Eight Helmets, Pads, and Protective Gear worn by everyone from the world's best skateboarders like Tony Hawk - to kids just starting out in the cul-de-sac). We started with a long list of objectives and requirements, and we've been able to work together creatively and collaboratively through all phases of the project, from the design of the theme to the function of each aspect of the Shopify store, and even the development of a couple of custom apps. If you are looking for a good team to build your Shopify Store - I recommend Minion. ”

Triple 8

Get Social